The creative direction of Alpha District is signed by FORO Studio, which will follow both the curatorship and the design supervision of the installations exhibited, ensuring the entire project a strong stylistic and aesthetic coherence. FORO Studio was founded in 2014 in Milan. Since then it has been involved in architecture, interior design and brand identity, product design and graphics. The studio, formed by Fabio Romenici, Salvatore Ponzo, Alessandro Pennesi and Giuseppe Ponzo, is an ensemble of architects and designers: four professionals from different fields who complete each other by combining their skills in a multidisciplinary approach. For Alpha District, FORO Studio imagines a design that encourages interaction, arouses amazement and curiosity, leaving the public to interpret its message.